Did I mention the word free? Are you tired of paying for fancy buttons or wondering if you can make a button yourself? Have you ever heard of a CTA but don’t know what it means? Well then, please read on.
Call to Action
What is a call-to-action or CTA? So this blog post itself is sort of a call to action. The post is calling you to get your free button right here and right now.
Here’s what a leading authority on the subject, HubSpot has to say.
A call-to-action (usually abbreviated as CTA) is an image or line of text that prompts your visitors, leads, and customers to take action. It is, quite literally, a “call” to take an “action.”
Check out this button below.
So my call-to-action is ‘Sign me up!’ Are you feeling a little underwhelmed? Don’t be—there are many big players in the digital media marketing world (HubSpot, MailChimp, Constant Contact, AWeber) that suggest a button will be clicked more likely than a plain text link.
Alright, here’s your free button.
<a style="display: block; height: 100px; width: 500px; background: #606060; color: #ffffff; text-align: center; font-weight: bold; font-size: 300%; line-height: 100px; font-family: Arial; border-radius: 20px; text-decoration: none;" href="http://eepurl.com/bUDMID">Sign me up!</a>
Copy and paste the exact text above into your:
- Handy WordPress post or page editor (in text mode)
- Neato WordPress text widget
- Or into your next MailChimp newsletter design window (in HTML mode)
I’ll dissect and analyze the anatomy of this simple yet effective button. Meaning, I’ll create a graphic that shows you how to tweak it to make it look and do what you want. In the meantime, play around with the URL (the thing in the href=”” parameter) and maybe change the text for the button. Have fun!
Are you ready to customise your button? Read my easy how-to customise a CTA button here.
Thanks for reading!